Key Skills to Highlight
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Frequently Asked Questions
Should I mention my insurance license in my cover letter?
Yes, licensing is required. "Licensed Property & Casualty and Life insurance agent in [States]" establishes credentials. Include all relevant lines of authority and mention if you hold series licenses (6, 63) for securities-based products.
How do I demonstrate sales success as an insurance agent?
Use premium and policy metrics. "Write $1.2M in annual premium with 85% policy retention rate" proves performance. Include new business volume, retention rates, and average policy size to show quality of sales.
Should I mention specific carriers or product expertise?
Yes, if relevant. "Appointed with 15+ carriers including major nationals and regional specialists" shows market access. Mention if you specialize in certain lines (commercial, high-net-worth, specialty) or have product expertise.
How important is retention for insurance agent positions?
Critical. "Maintain 92% retention rate through proactive policy reviews and service excellence" proves you build lasting client relationships. High retention demonstrates quality sales and ongoing service — both matter.